New Feature Designed to Make it Easier for Groups to Share Content
Snapchat is rolling out a new feature called "Shared Stories" that allows users to collaborate and share memories with their friends. This new iteration of the app’s "Custom Stories" feature makes it easier for groups, such as soccer teams, camp squads, or coworkers, to get in on the fun.
How Shared Stories Work
To start a Shared Story, simply head to your profile, tap the new story option, and select "Shared Story." As with all stories sent on Snapchat, Snaps sent to a Shared Story are automatically deleted after 24 hours. However, unlike regular friend Stories and Groups, there isn’t a chat component for Shared Stories.
Moderation and User Control
Snapchat uses a combination of automatic language detection and community review tools to moderate content in Shared Stories. The app will also notify users if they’ve joined a Shared Story with someone they have blocked. This ensures that users remain in control of who they share content with on the app.
Introducing Shared Stories: A New Way for Snapchatters to Build Community
According to Snap, the company is introducing Shared Stories as "a new way for Snapchatters to build community around the content they love to snap." With this next-generation Story, Snapchat hopes to help users turn shared moments into shared memories.
The Rollout of Shared Stories Coincides with Other New Features
The rollout of Shared Stories comes a few weeks after Snap’s Partner Summit, where the company announced several new features. Some of these include:
- Director Mode: A new feature that provides easier access to Snapchat’s native creative tools for publishing video on its platform, including to its short-form video feature known as Spotlight.
- Dress Up: An in-app destination within Snapchat that will feature AR fashion and virtual try-on experiences.
- Pixy: A mini drone that Snap has revealed.
Snap CEO Evan Spiegel Discusses Missed Revenue Goals
While the rollout of Shared Stories is an exciting development for Snapchat users, the company’s CEO Evan Spiegel recently wrote in an internal memo that Snap will miss its revenue goals for this quarter and slow its pace of hiring. Although Snap continues to grow year over year, Spiegel says the company is growing more slowly than expected due to the overall economic environment.
The Future of Shared Stories
As Snapchat continues to evolve and introduce new features, it’s clear that user collaboration and sharing are key components of the app’s future. With Shared Stories, users can now easily create and contribute to group stories, making it easier for groups to share content and build community.
What is a Shared Story?
A Shared Story is a new feature in Snapchat that allows users to collaborate and share memories with their friends.
How do I start a Shared Story?
To start a Shared Story, simply head to your profile, tap the new story option, and select "Shared Story."
What happens if I’ve been added to a Shared Story with someone I have blocked?
Snapchat will notify you if you’ve joined a Shared Story with someone you have blocked.
How is content moderated in Shared Stories?
Snapchat uses a combination of automatic language detection and community review tools to moderate content in Shared Stories.
What are some other new features that Snapchat has introduced recently?
Some recent new features from Snapchat include Director Mode, Dress Up, Pixy, and more.
Sources:
- Snap’s official blog post announcing the rollout of Shared Stories
- Evan Spiegel’s internal memo discussing missed revenue goals and slowed hiring pace
